The tremendous increase of smart phone usage over the years has left everyone amazed. If you are a digital marketer or a mobile app development company you know how fast this field changes and evolves.
Mobile applications expanded to different platforms and different industries and categories over time. Rapid change and advancement in technology, results in change of development methodologies, which made development companies to adjust accordingly.
After our research here is the list of few trends that are likely to rule the era of mobile application development in 2017.
1. UX will gain more attention
UX has been an important aspect of apps since the beginning. With the advancement of technology and the new tools available in studios UX will be taken to a higher notch this year. Designers spend sleepless nights to think about the user experience that users find attractive and creative. New avenues will be created this year with never seen before UX practices coming to mainstream.
2. Application Security
With the focus on mobile apps, hackers will switch to mobility. Hackers already disrupted the eco-system of web application by their unethical activities including data breaching and financial theft. In coming years developers will need to take precautionary measures to save your mobile app from being targeted by hackers.
In the coming year, business of mobile application security is going to expand at its most.
3. Augmented and Virtual Reality
2016 has been very impressive as far as AR and VR technologies are concerned. App development companies have started exploited AR aggressively. One of such example has given birth to a game which was hugely popular – Pokemon Go. Google’s VR came into light this year and since this is in spotlight now, in coming year it will be enhanced more.
However, this is not only limited to gaming industry but also has potential to penetrate in various other sectors including retail shopping, restaurant businesses, travel and automobile industry etc.
4. Hands free devices and wearable’s will rise
Till now there has been considerable growth in connected and hands free devices’ which are connected to mobile application. Such devices range from wearable digital watches, health monitor devices and fitness bands etc. All these devices are connected to mobile apps which provide various metrics to users.
In coming year, this trend is going to expand and various companies will try creating new type of wearables. So, 2017 is going to bring amazing gadgets which will surely leave people in awe.
Big leaders such as Apple, Google are trying to attain a benchmark in wearable technology.
5. Rise of Enterprise Mobile Apps
This year, companies have shown interest in adapting to enterprise mobility solutions wherein they move to mobile application for better employee engagement and workplace optimization.
Enterprise mobile apps have proven to be a boon in the corporate environment which facilitates employee to work from remote location. Companies using enterprise mobile apps have registered a rise in productivity.
Enterprise apps lead to more employee satisfaction and streamlines work operations.
Since a considerable rise has been noted in the past so coming years more companies will move towards enterprise mobile apps.
6. Messaging Apps will climb up
We have seen a considerable rise in the messaging apps such as Viber, Facebook, Whatsapp etc. Such mobile applications have picked up immensely in terms of getting user attention in 2016. Start ups and entrepreneurs will try their luck in messaging domain, as they will try to bring something new for users.
7. Era of Mobile Payments
Mobile payments have been hot since a couple of years now. They are slowing eating out traditional methods of payment. In 2017 they are expected to grow at a faster rate than before. With increased use of apps this not only brings convenience however a lot of transparency and accountability.
Apart from the above domains mentioned above, there are ample number of ideas and categories in which entrepreneurs will try their luck to develop applications. Innovation and ideas in any field including mobile application development is never going to slow down. World is moving towards digital era and mobility is something which is increasing faster than any other thing right now.
Conclusion
There is no doubt that mobile apps influence will keep on expanding in 2017 with apps covering more domains and business than ever. The trends for 2017 suggest that new technologies along with enthusiastic mobile app development companies will keep on pushing the boundaries of apps in days to come.
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